We all know that our planet is facing a climate crisis. Bushfires, floods, and many other natural disasters only show how much nature suffers from the actions of humanity. You may ask us, "what can I do in my lash business to ease the burden?" - The answer is more straightforward than you can imagine. When we talk about sustainability, it may seem a very distant reality from a lash salon. Many think that only large companies can become sustainable businesses. People believe this process requires a lot of development, investment, and unnecessary work. But as Anne Marie Bonneau, Zero Waste Chef, once said, "We don't need a handful of people doing zero waste perfectly. We need millions of people...
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Eyelash extensions are a worldwide phenomenon for a reason. They look beautiful and are a blessing for people who cop rush hour every morning. With eyelash extensions, they wake up looking ready-to-go, saving them time without much effort. However, as a lash artist, you may struggle to make your clients adhere to the strict lash aftercare routine to make their lashes last longer and ease your next refill job. Providing your clients with the right products is essential to making everyone's lives easier. Let us introduce you to Prolong Lash's makeup remover cloth. The benefit of using this product goes beyond just removing your client's makeup, and we strongly recommend that you suggest this product to your lash clients as...
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When a client walks out of your salon for the first time with perfect lashes, you and they know that their beauty routine won’t be the same anymore. As their trusted lash artist, you will have to educate them about the importance of a dedicated skincare routine and bid them to clean their lashes with sincerity. The predicament here could be understanding your client’s varying skin types, convincing them to change their current beauty products, and recommending them the right products that would enhance their skin and protect their lashes at the same time. As an expert, your client will depend on you to choose an effective aftercare range. Before recommending a suitable aftercare range that wouldn’t damage their eyelash...
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Lash aftercare is to eyelash extensions, what life is to death. That may come across as a strong statement, but any lash artist will agree on how vital a good aftercare routine is. With the popularity of lash extensions, the proliferation of lash merchandise can be overwhelming because you will struggle to hone your lashing skills if you use cheap products. As a lash artist, you may be curious about which aftercare products you can confidently recommend to your clients for effective lash cleaning and maintenance. Have you tried Prolong Lash aftercare products yet? Prolong Lash's hero products, Oil Free Foaming Cleanser and Cleanser Concentrate are major assets to stock and retail to your clients. So here's the lowdown on why Prolong Lash Cleanser...
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When you start your business as a lash artist, most of your focus is acquiring new clients. But did you know, according to a study, acquiring a new customer can cost you five times more than retaining an existing client, and a loyal client can increase your profits by 25-95% as opposed to a new client who will only add to 5- 20%? While we encourage you to persist in gathering new clients, we also heavily emphasise creating your loyal clientele. As a lash artist, you know the importance of a returning customer. Nothing breaks your heart more than when a client doesn't return to avail of your services again. As a beginner, you may feel shaky about your lashing...
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