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You started your career solo and just like that, you transformed from a beginner to a champion lash artist. In retrospect, you notice how far along you have come, from practising your lashing skills on family and friends to building an active client base who pay you for your fantastic eyelash extension work. That journey must feel almost surreal.   But lately, with your growing clientele and busy schedule, you’ve been overwhelmed by your work. Are you booked out? Have you been struggling to juggle between tasks and appointments? Are you fighting to find time out for yourself? If you have answered YES, it means you need help. How does hiring another team member sound? Recruiting your first employee is a...

If you are a lash artist, you are also an entrepreneur. One of the fundamentals of running a successful business is making profits. You may have just started your lash business and are growing your loyal clientele, or you are an established lash artist expanding your business; either way, as an enterprise, you need to review your finances to assess if you are making worthwhile profits. It is a red flag if you are just breaking even or have not had an increase in your earnings from the last few years.  Has your revenue stagnated? If your answer is yes, it is time you implement a well-planned strategy to up your prices. It may not be the easiest step to...

If you're in pursuit of fabulous lashes, prepare yourself for an informative exploration of facts from an experienced Lash Artist's perspective. In this blog, we'll dive into the questions people are asking in the world of eyelash extensions, and believe us, there's more to this topic than meets the eye. Have you ever wondered if eyelash extensions are safe for your natural lashes? Perhaps you're curious about how long those fab lashes will last. Or maybe you're keen to uncover the costs associated with achieving those drop-dead gorgeous eyes? But wait, there's more! If you're wondering what the safest way to remove extensions is, or how you can customize your lash lengths for a look that's uniquely YOU we've got...

An investment in knowledge pays the best interest - Benjamin Franklin.  The eyelash extensions industry is booming, and if you are considering a career as a lash artist, it would be an excellent time to join the community. However, if you are doing your research on which institute to complete your training from, we are sure you must be feeling overwhelmed by the sheer number of options available. It is essential to ensure that with the money, time, and effort you will be putting in for your eyelash extensions course, you choose the one that helps you take a step closer to achieving your goals. Let's look at some factors you should consider before making the decision. How to choose...

In this digital age, social media plays a vital marketing role in our lash salon businesses. As a Salon Owner or Lash Artist we're all too familiar with what we like to call the "review dilemma." Online reviews can truly be a two-faced friend. On the one hand, we've got positive reviews that can give our Lash Salon and reputation a turbo boost, taking us to new heights. But then there's the flip side – the negative reviews can take a wrecking ball to the reputation we've worked so hard to build. This hit can feel like a double whammy, both on your business and your personal image. Now, don't get me wrong, dealing with bad online reviews is no walk in the park...