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Netflix or HBO?, iOs or Android? Cereal or Toast?  Just like the many questions that continue to have conflicting opinions, the biggest quandary a lash artist faces at some point in their lash career is whether to go with Handmade fans or Premade fans? Which is better? As controversial as it may sound, learning about them and how to efficiently use them in creating gorgeous Russian Volumes or Hybrid lashes to grow your business is what should matter. Let's delve deeper into these fans and know how they can help you build your brand and business  Let's delve deeper into these fans and know how they can help you build your brand and business. What are Handmade Fans and Premade Fans?...

  You may be running a salon from home or on commercial property; having salon insurance for your business is imperative. Do you have your insurance in place? Suppose you think there's no harm in skipping implementing an insurance policy because eyelash extensions are a safe beauty treatment and that you don't want to add an extra expense to your business. In that case, you couldn't be more wrong!  Irrespective of the size of your business, having salon insurance is a must for the safety of your clients, yourself, and your business. Salon Insurance may not be talked about often but is essential when stepping into a business venture. Let's talk about the nitty-gritty of needing salon insurance.  How can...

When you hear quotes like, "The only real mistake is the one from which we learn nothing" or "a person who never made a mistake never tried anything new," do you think there is an apparent valuable takeaway lesson there? If you are a lash artist determined to make a career or are currently on a path to mastering the art, you may have had moments of restlessness, frustration, or feelings of failure while doing lashes.  Honestly, all lash artists have undergone these emotions at some point, so don't fret or give up on this fantastic career. We want to give you a leg up; we have listed down some of the common eyelash extension mistakes beginner lash artists make,...

Are you a lash artist just starting out, or are you someone who has been in the lash industry for a while, but is struggling to capitalize clients? Either way, the next logical progression you would seek is increasing your clientele and building your lash brand. Tricky question and an exhausting one at that, nevertheless we have mapped out a plan for you to be on the right path to your career growth. 1. Start with Word of Mouth You have taken the right step if you love what you do as a lash artist. At this stage, you may not be inundated by clients, but the quality of your work is what will build your reputation. Your clientele may...

Are you a seasoned lash artist wanting to grow your business?  Do you operate your lash salon from home and want to establish your brand?  Are you contemplating starting your own business from the ground up?  As a lash artist or as someone considering breaking into the lash world, the timing couldn't have been more perfect. According to a survey, the lash extensions industry is expected to grow 5.2% between 2019- 2025, while the estimated online equivalent growth is 7.1% until 2025. Also, it is predicted that between 2019-2024, the industry will reach $1.5 billion in product sales. Brilliant, hey?   We suggest it is time to put all your thoughts of starting/growing your business into action at full throttle. Have you...