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Effective branding and marketing strategies are crucial for standing out in the increasingly competitive world of eyelash care products. One of the most influential yet often overlooked elements is the label design for beauty products. Let's delve into the significance of well-designed lash shampoo labels and their role in elevating your brand's presence in the market. By understanding how label design influences consumer perception and purchase decisions, you’ll gain valuable insights to enhance your branding and marketing efforts. Join our CEO, Jodi Harrison, and Head of Marketing, Alicia Phoenix, for an exciting chat on how lash shampoo labels can transform your brand! Learn their top tips for creating eye-catching labels that not only elevate your product but also build lasting trust with...

Halloween is the perfect time to get creative with your eyeliner makeup. Whether you’re going to a party or want to embrace the spooky season, these five simple and creative Halloween makeup ideas can be easily achieved using just eyeliner. With step-by-step instructions and tips for each look, you’ll be able to create stunning Halloween makeup with minimal effort. Adding eyelash extensions can dramatically enhance these looks, making them even more spooky and eye-catching, so let’s go! View this post on Instagram A post shared by Prolong Lash USA 🇺🇸 | Lash Shampoo & Lash Aftercare Tools (@prolonglash.usa)   While these effects are created using eyeliner art, you can really take your eye art to the next level by adding...

As Lash Artists, we play an important role in educating our clients by providing useful lash tips and instructions on proper lash extension maintenance. Our expert advice helps foster a mutual understanding and respect for the art of lash extensions and what’s required to keep them looking their best. By empowering our clients with knowledge, we not only help them care for their extensions but also protect our reputation and brand longevity through positive reviews and return customers. This mutual education is the key to our collective success in the lash industry. As an experienced eyelash extension artist, I’ve come to understand that our role is more than just providing a stunning set of lashes. We are partners in our client's lash journey,...

If you’re an eyelash extension enthusiast, you’ll agree that they enhance your look by adding a touch of glamor, volume, and length to your natural lashes. Whether you are a DIY convert or wear professionally applied extensions, proper aftercare is crucial for maintaining healthy natural lashes and prolonging the life of your extensions. This article will guide you through effective aftercare for DIY eyelash extensions. We'll discuss the importance of cleansing, share beneficial practices, and highlight common mistakes to avoid. Plus, I'll recommend top lash care products to keep your extensions and eyes in excellent condition. Why Eyelash Shampoo Matters Appropriate aftercare is not just a routine. It's the key to maintaining the stunning look and longevity of your eyelash...

Are you passionate about the art of eyelash extensions? Are you considering venturing into the world of lash education as a lash trainer to share your hard-earned expertise and lash experience with other aspiring Lash Artists? Perhaps you see yourself starting your own Lash Academy, but you’re unsure about where to begin or how to navigate the process. If so, you're not alone! It’s almost a natural transition for Lash Artists who love what they do to want to share that skill with others. As a Lash professional who has established a brand as a successful eyelash extension Artist and Eyelash Trainer, I understand the desire to share. This passion allows us to engage in endless conversations about our favorite...