The cosmetic and beauty industry is ever-growing, and the competition is real. Although you know there is enough work for everyone, growing your existing clientele is always good for business. Instinctively speaking, you may get testy when a client shows up at your salon with a less-than-ideal set of eyelashes due to someone else's work. You may also look at it as an opportunity to gain a client but being a lash artist, it is essential to revisit your journey as a professional. The right thing to do would be to find a solution to the problem rather than condemn another lash artist's job to your client. When presented with a terrible lash application done by another lash artist,...
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Who says lash artists and salons cannot profit from Black Friday? Many people think that only retail giants can benefit in this period, but this is a misconception! There are many opportunities for different businesses to profit from customers as they go crazy for deals. Everyone loves discounts and sales, and during this period people are ready to spend money. Believe us; it’s the perfect time to make the best deals and get an influx of sales for your lash business. People want to get beautified and feel good for the upcoming Holiday season. And if you have a good deal for them, they will love it! However, to make the most of Black Friday, it’s necessary to stand...
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Today we are going to discuss how you are a lash artist, but you are also an entrepreneur! Whether you are running your business from home, loved by the locals, or a successful salon in an affluent area, it makes no difference to the professionalism you should operate with. The key to any sustainable business is not where you are located but the quality of services you offer. By having a retail corner dedicated to your aftercare products, you create the impression to your clients that you are an expert in your business and have the skills to educate them to look after their eyelashes in the right way by using your suggested products. Being an artist like yourself, you would know...
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Eyelash extensions do not adhere well to dirty lashes, so if you are not thoroughly cleansing the natural lashes before applying a set of extensions, you are already compromising the lifespan of the extensions.
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So, you want to become a lash tech or maybe you want to learn a new skill? Whether it is from home, working from a lash bar or salon, or just adding an extra skill to your services, there is a strong market for it. Natural, long, bold, whispy, cat eye, everyone has their own preference, there’s no wrong or right but one important factor is how lashes are applied. So, let us talk about some of the basic things to consider before training up as an eyelash extension technician. Choosing a course from a well reputable company is #1. You will be overwhelmed with the number of courses out there. Industry experience and knowledge should be high on...
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