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An investment in knowledge pays the best interest - Benjamin Franklin.  The eyelash extensions industry is booming, and if you are considering a career as a lash artist, it would be an excellent time to join the community. However, if you are doing your research on which institute to complete your training from, we are sure you must be feeling overwhelmed by the sheer number of options available. It is essential to ensure that with the money, time, and effort you will be putting in for your eyelash extensions course, you choose the one that helps you take a step closer to achieving your goals. Let's look at some factors you should consider before making the decision. How to choose...

In this digital age, social media plays a vital marketing role in our lash salon businesses. As a Salon Owner or Lash Artist we're all too familiar with what we like to call the "review dilemma." Online reviews can truly be a two-faced friend. On the one hand, we've got positive reviews that can give our Lash Salon and reputation a turbo boost, taking us to new heights. But then there's the flip side – the negative reviews can take a wrecking ball to the reputation we've worked so hard to build. This hit can feel like a double whammy, both on your business and your personal image. Now, don't get me wrong, dealing with bad online reviews is no walk in the park...

To be a lash artist, we all know that you need a deep passion for all things eyelash extensions, but your central goal is to make money as a business. To find the balance between enjoying what you do and earning what you deserve, you will have to learn your way of working smarter rather than working harder. Well, who are we kidding? Of course, you need to work harder, but you will also have to be clever. You may be a greenhorn or an experienced lash artist; either way, your prime focus should be making most of your customers already in your database. Upselling to your clients is a great way to increase your revenue stream, but it can...

  In a perfect world, every one of your clients is the ideal client for you and has simple lashes to work on. But in a more realistic world, you are a lash artist dealing with a mix of amazing clients, yet they are not perfect, their problems aren't regular, and sometimes they do put you on the spot. As an artist and an entrepreneur, you will regularly deal with different client issues, find solutions, and put them behind you like a pro. But a little heads-up never hurts; here, we have come up with a list of client issues that every (almost all) lash artist is confronted with and how you can deal with them. Dirty lash extensions One...

The lash industry has experienced remarkable growth in recent years, attracting people seeking a career change or a side hustle who are choosing to master the art of eyelash extensions. With dreams of building their own businesses and gaining independence, many have been drawn to the allure of becoming entrepreneurs in the lash industry. Consequently, the number of lash salons has skyrocketed. Suppose you are passionate about creating your own venture or aspire to build a lash business. In that case, it is crucial to carefully consider the advantages and challenges that come with owning your own lash salon. This blog will delve into the pros and cons of embarking on this exciting journey. Pros of Owning a Lash Salon...