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Are you a lash artist just starting out, or are you someone who has been in the lash industry for a while, but is struggling to capitalize clients? Either way, the next logical progression you would seek is increasing your clientele and building your lash brand. Tricky question and an exhausting one at that, nevertheless we have mapped out a plan for you to be on the right path to your career growth. 1. Start with Word of Mouth You have taken the right step if you love what you do as a lash artist. At this stage, you may not be inundated by clients, but the quality of your work is what will build your reputation. Your clientele may...

Are you a seasoned lash artist wanting to grow your business?  Do you operate your lash salon from home and want to establish your brand?  Are you contemplating starting your own business from the ground up?  As a lash artist or as someone considering breaking into the lash world, the timing couldn't have been more perfect. According to a survey, the lash extensions industry is expected to grow 5.2% between 2019- 2025, while the estimated online equivalent growth is 7.1% until 2025. Also, it is predicted that between 2019-2024, the industry will reach $1.5 billion in product sales. Brilliant, hey?   We suggest it is time to put all your thoughts of starting/growing your business into action at full throttle. Have you...

One of the major decisions a lash artist must make is determining whether you want to go mobile or rent a room or space in another salon. The truth is: you really need to understand the particularity of each one of these work styles and know which one would be the best option for you. Just keep in mind to start how you want to end.   Regardless of going mobile or renting your own space, building a clientele interested in your chosen kind of service is key to having a successful lash business. For example, if you decide to be a mobile lash artist traveling to clients all over the city, your clients will become accustomed to this convenience. If...

Working with eyelash extensions is fantastic, we know. Which lash artist doesn't love it when the client looks in the mirror and screeches with joy? It just makes our day, and it's so gratifying boosting people's self-esteem.    But like any profession, not everything is perfect. And in this blog, we're going to talk about one of the most tricky situations an eyelash artist can face: eyelash extensions allergies. Fortunately, they are not that common, but you will most definitely face this situation during your journey as a lash artist. It's essential to be prepared to deal with reactions and help your clients in the safest way possible (for you and them).  The Difference between Eyelash Extension Allergy and Irritation   Before...

As we make way for the balmy weather and celebrate the presence of the glorious sun back in our lives again, it is also time to realign our beauty routine so that it doesn’t get in the way of  enjoying the summers and managing our lashes. Imagine having to worry about your lashes when you could be relaxing on a beach or chilling with your mojito in the pool. Let’s look at some summer tips you can use to keep your lashes looking fresh and hot all summer long. 1. Bodies of water  What’s summer without a swim? You don’t need to avoid the beach or pool to protect your lash extensions. But regular cleansing is essential. Saltwater, pool water, and even...