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If you are a lash artist, you are also an entrepreneur. One of the fundamentals of running a successful business is making profits. You may have just started your lash business and are growing your loyal clientele, or you are an established lash artist expanding your business; either way, as an enterprise, you need to review your finances to assess if you are making worthwhile profits. It is a red flag if you are just breaking even or have not had an increase in your earnings from the last few years.  Has your revenue stagnated? If your answer is yes, it is time you implement a well-planned strategy to up your prices. It may not be the easiest step to...

If you're in pursuit of fabulous lashes, prepare yourself for an informative exploration of facts from an experienced Lash Artist's perspective. In this blog, we'll dive into the questions people are asking in the world of eyelash extensions, and believe us, there's more to this topic than meets the eye. Have you ever wondered if eyelash extensions are safe for your natural lashes? Perhaps you're curious about how long those fab lashes will last. Or maybe you're keen to uncover the costs associated with achieving those drop-dead gorgeous eyes? But wait, there's more! If you're wondering what the safest way to remove extensions is, or how you can customize your lash lengths for a look that's uniquely YOU we've got...

An investment in knowledge pays the best interest - Benjamin Franklin.  The eyelash extensions industry is booming, and if you are considering a career as a lash artist, it would be an excellent time to join the community. However, if you are doing your research on which institute to complete your training from, we are sure you must be feeling overwhelmed by the sheer number of options available. It is essential to ensure that with the money, time, and effort you will be putting in for your eyelash extensions course, you choose the one that helps you take a step closer to achieving your goals. Let's look at some factors you should consider before making the decision. How to choose...

In this digital age, social media plays a vital marketing role in our lash salon businesses. As a Salon Owner or Lash Artist we're all too familiar with what we like to call the "review dilemma." Online reviews can truly be a two-faced friend. On the one hand, we've got positive reviews that can give our Lash Salon and reputation a turbo boost, taking us to new heights. But then there's the flip side – the negative reviews can take a wrecking ball to the reputation we've worked so hard to build. This hit can feel like a double whammy, both on your business and your personal image. Now, don't get me wrong, dealing with bad online reviews is no walk in the park...

Have you ever wondered why eyelash extensions are taking over the world and have no intentions of slowing down? This beauty hack may be the best thing to have happened to a lazy girl’s guide to waking up looking fabulous. As a lash artist, you know it is sometimes a hard sell convincing your clients to look after them. From washing their lashes to staying away from oil-based beauty products, every step may be a hard one for you. What if we told you that there is a clever way to convince your clients to look well-put-together while also using effective and beautifying products without losing their minds over potential lash loss? Not convinced? Have you met Prolong Lash’s oil free...