In our fast-moving world, new technologies evolve so quickly that something cutting-edge just last week is no longer even relevant; the wave of innovation did not skip the beauty world. Every beauty treatment under the sun seems to have gotten some high-tech revamp recently, and eyelash extensions are no exception! In this article, we'll look at the innovative eyelash technology of Ultraviolet light lashes (UV Lashes). We'll go into the details about what they actually are, how the technology behind them works, and how to do it right so you can potentially add UV lashes to your list of services to keep up with your competitors. Alternatively, you can also join Jodi and Alicia on the Prolong Lash podcast as...
Continue reading
As a lash artist, you're not just someone who applies beautiful eyelash extensions but also an entrepreneur. Whether you operate from the cozy confines of your home, are a beloved fixture in your local community, or own a bustling lash salon in an upscale area, maintaining professionalism is critical to thriving in the beauty industry. One powerful strategy to enhance your lash business and increase incremental revenue is incorporating a dedicated retail space within your salon, showcasing select lash aftercare products tailored to your clients' needs. Check out our podcast to discover tips and tricks for creating a retail space from Prolong Lash's CEO, Jodi Harrison, and our in-house lash expert and Head of Marketing, Alicia Phoenix: Why having a...
Continue reading
As a lash technician, you spend countless hours hunched over your clients, meticulously applying eyelash extensions. While the results may be stunning, the toll on your body can be significant if you neglect your posture and ergonomics. It’s easy to overlook the impact that repetitive movements and prolonged periods of work can have on your physical well-being. In this blog post, we team up with Gabby Leyonhjelm, Osteopath and Clinical Pilates Instructor, to offer valuable insights and practical tips to help you safeguard your well-being and ensure the longevity of your career as a Lash Artist. So, let’s get started! Why should lash artists prioritize proper posture while lashing? Gabby explains that “constantly sitting with poor posture can lead to...
Continue reading
As a lash artist, you may think your job simply comes down to doing excellent lashes to grow your business. But in a world driven by social media, not having an active social presence for your business is dropping the ball and hindering your path to success. With the ever-evolving content on social media, the most engaging drivers now are videos. They are accessible, engaging, and easier to assimilate ideas. So, let's explore the power of videos for your business and how to plan and execute them. How can videos be used in your lash business? As a lash business, videos can be a great way to build your brand, create awareness of your business, educate clients and staff, and...
Continue reading
As a dedicated lash extension artist, have you ever worried about the reasons why lash clients are not coming back? While it's crucial to cultivate a loyal clientele to ensure the long-term success of your business, it's not uncommon for new lash clients to try your services once and never return. To enhance your client retention rate, it's essential to understand the reasons behind this phenomenon and implement effective strategies to address these issues. In this blog, I will explore the various factors that may cause new lash clients not to return, along with solutions to help tackle these challenges. 8 Reasons Why New Lash Clients Ghost and How to Stop It 1. Inconsistent Communication Effective communication is the cornerstone...
Continue reading