Latest Blogs — Lash Business Tips RSS

Apart from your flawless lashing skills, to be a successful lash artist, you also need to be a smart lash entrepreneur. Marketing your lash salon, as we all know, is key to getting the word around, and if you haven’t started marketing your business yet, there’s no better time to start than the present..  However, having a bad marketing strategy is even more detrimental than a non-existent marketing plan. Because let’s face it, even if you’ve just started your marketing journey or have been in the game for a while, there  may be certain tactics or areas causing your business more harm than anticipated. In this article, we’re taking a deeper look at some of the biggest marketing mistakes you can...

Whether you're a wide-eyed newcomer taking your first steps in the eyelash extension world or a seasoned Lash Artist with years of experience, joining the Prolong Lash Partner program is a brilliant move for you and your business growth. From ongoing business support to partner-exclusive discounts, in this blog, we're here to unveil the fantastic opportunity of becoming part of the Prolong Lash family as a Partner, and we're confident that it's a decision you'll be thrilled about. If you're eager to elevate your business to new heights, this blog is a must-read guide for you. What is the Prolong Lash Partner Program and why should I join? The Prolong Lash Partner Program is designed to benefit lash businesses and lash artists who...

If you are a solo lash artist or a lash entrepreneur, you need to first pat yourself on the back for making it this far. Even though your work brings you joy, it would be almost utopian to think that every day when you wake up, you feel confident to face your clients or are 100% sure of how to run your business successfully. Unfortunately, we all have days when doubt, fear of failure, and comparison engulf and bog us down. Still, as Sigmund Freud once said, "Out of your vulnerabilities will come your strength." Focusing on our wins and looking ahead are the ways to keep going.   In this article, we’re discussing some ways to manage and overcome the...

As a Lash Artist running your own business, you'll understand that setting the right price for your lash services is a crucial aspect of running a successful and profitable salon. You must be compensated fairly for your time and expertise while keeping your clients completely satisfied. Determining when it's time to raise your lash menu pricing can be a daunting but necessary decision. So, in this blog, to help you get started, I've outlined 10 determining factors for your consideration when you feel it may be time to increase your lash extension service pricing. But wait there's more!  At the end of this blog, I’ve also covered the 12 practical steps to take to help you implement your new pricing...

As a lash artist, you want to be known for your excellent lashing skills, but you also aspire to build a business renowned for providing excellent customer service. Of course, everyone talks about customer service but as a lash entrepreneur, how can you offer a complete user experience to your clients? According to experts, effective consulting can help businesses gather essential information, guide and resolve problems and encourage innovation and creativity. Why are client consultations important? When a new client walks into your salon, it is imperative to integrate a consultation session with them before you get on to applying lashes. Performing a consultation is not just about what lashes a client wants. It is also about understanding their long-term...