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It's a generally known fact that it's easier to keep a customer than obtain a new one. It isn't any different in the Eyelash Extensions Industry, especially if your clients want to keep their lashes always looking fabulous. So the big question is: how can you create a deep connection with your clients, making them loyal to your business? We all know that talking about service details and pricing is essential, but you need care and genuine interest in the customer to ensure long-term loyalty, revenue, and so much more. It is crucial to connect with clients personally, and this doesn't mean small talk; this adds little value to the conversation! Instead, go above and beyond, learn about their outside...

Winter is a time that calls for hot cups of tea/coffee, snuggles, and the warmth of a fluffy blanket. One can allow themself to be their lazy best during this time of the year. While slacking and procrastinating may seem easier this season, dreary weather and sunless sky can have an effect on your mood, your skin, and, more importantly, your lash extensions if you do not look after them. It is integral to understand that looking after your skin will directly affect your lash health, especially if you have lash extensions.  Our skin deserves our attention, and your beautiful lashes need to be looked after if you still want to wake up on wintery mornings looking fresh. After all,...

  Eyelash extensions are all the rage; by the looks of it, this trend is not slowing down. Imagine waking up to beautiful long lashes every day without any beauty hacks. It seems too good to be true. Lash extensions are a great addition to your beauty regime despite their upkeep. So, you are on the right track if you are considering getting those beauties. However, with all the different lash styles available, you must know what suits you. Here are some of the lash extension types and styles you need to be mindful of to make an informed decision.    Eyelash Extension types    Russian Volume     Russian Volume may be suitable for you if you want your...

  Not every professional can say they love their job. As a lash artist, you know you are one of those professionals who loves and takes pride in a job done well. However, one of the most awkward moments you may face as a lash entrepreneur is bumping up the prices for your services. Your clients have been loyal patrons, and you may feel uncomfortable talking numbers with them. However, as a business owner, it is only fair to ensure you are leveraging your excellent service, brand value, time, and effort in the best way possible. You need to factor in specific components to ensure you benefit from your business and maintain your work-life balance.    Why should you increase...

Lash extensions are a godsend for those who want the quickest and surefire way to look put together, even on a rushed morning. Despite being a luxurious beauty treatment, eyelash extensions are growing in popularity, and the desire to have them is becoming a practical solution to feeling confident and beautiful every day. However, it is the aftercare that can be the real catch that many need to be made aware of. Not wanting to spend extra money to buy the right products on top of the price of lash extensions can be the usual dilemma many faces. The repercussions of this decision can be the classic case of "Penny wise pound foolish." Settling in with baby shampoo to wash...