Latest Blogs — Lash Business RSS

So, after many dedicated hours of practice, you have become an expert lash artist and an entrepreneur. Whether you are running your business from home or in a commercial space, operating a lash business means you are also juggling many hats. You are expected to stay on top to ensure your business prevails smoothly. If you have a steady flow of clients and are making a profit, you are thriving; however, wouldn’t it be great if you found a strategy to run all year for a continuous stream of revenue to beat those slow days or fill in for a lost time? After all, as you progress in your career, the mantra is to work smarter, not harder. We have...

According to reports, the staff retention rate in salons has always been challenging. Statistics say the average employment span at salons is three to five years, and one-third of new employees leave their job within six months. This behaviour is prevalent because the ever-growing demand in the beauty and cosmetics industry has forged more opportunities for workers to venture out independently, giving way to more competition.   As a lash entrepreneur, these findings can be alarming, especially when you want stability in the overall functioning of your business. However, the good news is you will always have the opportunity to work. Lash extensions have seen significant growth in the past few years, and it doesn’t seem to be slowing down any...

After a few years (or months) managing your home-based salon, being a mobile lash artist, or working in someone else's space, you have come to the point of finally fulfilling your dream of growing your lash business. After all, there are only so many clients you can physically lash in a day, and if you want to make seven figures soon, you will need some planning.   With that in mind, in this blog, you will learn how to expand your vision and reach by avoiding  some "what not to do's” when growing your lash business. Let's get started! 1. Not having a financial plan  We always emphasize how working smarter is always better than working harder. Here is an excellent...

Lash extensions have become increasingly popular in recent years. They can make your clients feel more confident, glamorous, and beautiful. However, as lash artists, we quickly learn that most clients have a preconceived idea of how their lash extensions will look at the end of their application.    Their perception may have come from seeing lashes on a model in a magazine, seeing a friend's lashes, or having lashes done by you or someone else they know. That's why you must set realistic expectations with your clients to ensure they leave your salon feeling satisfied with the results.  In this article, we’re sharing some helpful ways to help manage realistic client expectations for their lash extension experience, so you can both...

  Not every professional can say they love their job. As a lash artist, you know you are one of those professionals who loves and takes pride in a job done well. However, one of the most awkward moments you may face as a lash entrepreneur is bumping up the prices for your services. Your clients have been loyal patrons, and you may feel uncomfortable talking numbers with them. However, as a business owner, it is only fair to ensure you are leveraging your excellent service, brand value, time, and effort in the best way possible. You need to factor in specific components to ensure you benefit from your business and maintain your work-life balance.    Why should you increase...