Latest Blogs — Lash Business Tips RSS

If the 'Customer is King', then the 'Customer's Review' is gold. So, if you own a lash salon, you must make the most of your online presence, sharing excellent customer feedback for the world to see. We live in a time where Google is our anchor, and we are only a click away from unravelling the world around us. So, it won't be a surprise to learn that 90% of shoppers make their purchasing decisions based on online customer reviews and Google Star ratings. Needless to say, these favourable reviews not only rank positively with Google's algorithm to position you on the top of their page but are great at building your brand reputation and attracting an ever-proliferating clientele.  Let's...

Not everything you need to know about starting your own business is taught during lash training. You may have learned to do the most amazing set of lashes and are confident you will kill it when you are out there offering your services but starting a successful eyelash business requires more than just ace lashing skills. When we embark on a journey, a little heads up on what's to come can help you move forward with confidence. If you wish you had a mentor who could share everything you need to know before stepping into your entrepreneurial venture as a lash artist? Well, your wish is our command; we have prepared a dossier of all the mistakes you can dodge...

Not many people can claim this, but you are passionate about doing lashes and thoroughly love your job as a lash artist. As they say, ‘Do what you love, and you’ll never work a day in your life.’ Every time you do a beautiful set of lashes, it brings both joy and pride; after all, your work is a labour of love. However, the time you spend and the sincere effort you put in completing each set should also be yielding you good profit. Are you making enough profit?  Remember, the rule of thumb should be to work smart, not hard. You are not doing it right if you are burning yourself out toiling away 80 hours a week. There...

As the eyelash extension industry continues to evolve, new techniques and products emerge to enhance efficiency and profitability for lash artists. One such innovation is premade fans. These ready-made lash extension fans have come with their share of controversy but have genuinely revolutionized the lashing process. They provide significant time-saving benefits, enabling lash artists to accommodate more clients in a day, reducing the need to meticulously create their own fans, and ultimately increasing revenue. In this blog, we will explore everything you need to know about premade fans, highlighting their time-saving advantages and potential to boost your business. Understanding Premade Fans    Premade fans are pre-fanned lash bundles, beautifully fanned out and attached at the base. They are available in...

As a lash artist, staying updated with the latest trends in the world of eyelash extensions is crucial to meet the ever-changing demands of clients. From classic looks to innovative techniques, the industry is constantly evolving. In this blog post, we'll dive into the exciting eyelash extensions trends from a lash artist's perspective, giving you insights into the techniques, styles, and designs that are making waves in the world of lashes. A long story Who doesn't like long and luscious-looking lashes? You may have clients who want to keep their lashes as realistic as possible by going for a classic look but let them know that voluminous lashes are a thing this year. From the runways to celebrity spotting, everyone...